NEW YORK (CNN) — Let’s all pretend to be the astrologer Walter Mercado for a moment. Say we predict that the Obama administration’s master plan to engage people of Latino/Hispanic/Spanish origin proves to be effective.
Let’s say that along with strategic partners Telemundo and the Census Bureau, they somehow manage to corral the millions of “Latinos” into filling out the 2010 census forms in April. Say the idea of plot-kneading the message into an already half-baked yet inexplicably popular telenovela, “Mas Sabe el Diablo,” wins over the hearts and minds of “Latinos” everywhere.
But what’s a Latino?